Tips To Get More Online Business Reviews
If you’re trying to get more customers via online channels then getting more reviews should be part of your marketing strategy. Whether it’s on Google, Facebook or other third party sites, your reviews may be the final push for a potential customer to buy from your business.
In this post we look at some of the different methods which can be used to ask your customers to leave reviews.
1. Via Phone/In Person
One of the most successful ways in which to get more reviews is to ask for one whilst you’re engaging with the person whether in a face to face meeting or a phone call and should become part of your after sales process. When checking to see if your customer is happy with your product or service it’s easy to ‘ask for a favour’ at the end of the call and then ask them to leave a review on your preferred platform.
2. Ask In An Email
This is possibly one of the easiest ways to ask a customer for a review, however it tends to be slightly less successful then asking in person. It can be made even easier depending on what review platform you’re using as some will even do this automatically for you. We would typically recommend sending customers an email after they’ve paid their invoice asking for a review with a link directly to the review platform. An email template can be used for this however we tend to find that a personalised email will work much better.
3. Leave A Paper Reminder
If you’re giving your customers a paper invoice it can be useful to have some print material reminding them to leave you a review. This way when they’re looking to pay the invoice they may look at the reminder and then go on to leave you a review.
One of the most important things when trying to get reviews is to be consistent with it. If you manage to get these into your usual processes then you should find yourself starting to get a steady stream of reviews. This is especially important as some reviews sites may stop new reviews from showing if you have too many at once.